12 July, 2019

Katie Couric’s Emotional Series for SK-II Weighs Women’s Dreams Against Expectations


After announcing the partnership between SK-II and Katie Couric at Cannes Lions 2019, F&B Singapore launched SK-II’s docu-series campaign titled, “Timelines.” The campaign includes four beautiful short films and a hero anthem, directed by Radical Media’s Mollie Mills, that explore the evolving and controversial topic of marriage pressure and societal expectations that women face globally.?

Read more in?Adweek

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