3 December, 2019

Why Marketers Need to Be Cultural Linguists

As the balance of global trade is shifting, what new adaptive strategies do global brands need to implement to succeed in this ever-changing market? According to our Guy Hayward, marketers need to become cultural linguists.

Read more in Muse by Clio

Latest news

How to be sure (when you can’t be sure about anything)

17 July, 2020
Did you find yourself paralyzed or scrambling when COVID-19 hit? If so, you’re not alone. I... Read more

How Can Brands Win the Super Bowl Without Spending Silly Dollars?

29 January, 2020
Data & Analytics expert Sterling Lambert was featured spoke to Campaign regarding how brand... Read more

"Accent yourself" with Babbel

8 January, 2020
With a cheeky reference to Tan France’s pronunciation of “squirrel” from Netflix’s Queer Ey... Read more