Bring it on

H&M

The lonely sock. The ripped sheet. The stained t-shirt. Bring any textiles you no longer want to your local H&M store, and it will be used again or recycled into something new. This campaign tells the story of H&M:s global garment collecting initiative, where not even the zipper goes to waste.

  • Date:
    January 2017
  • Tags:
  • Offices:
    Stockholm
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